Super Bowl LVII was a smash hit– with the Kansas City Chiefs holding a tight victory over the Philadelphia Eagles. The game was broadcast on Fox and aired on additional digital platforms. The program averaged 113 million viewers, according to early Nielsen data. That makes this game the most-watched Super Bowl since 2017’s Patriots vs. Falcons match, which was also telecast on Fox. Additionally, the audience views skyrocketed to 118.7 million viewers at the time of Rihanna’s Super Bowl Halftime Show. This marks the most-watched halftime show since Katy Perry’s 2015 performance, complete with sharks. Rihanna’s halftime show is the second most-watched Super Bowl halftime show in history
Super Bowl LVII took place at the State Farm Stadium in Glendale, Arizona. Kickoff began just after 6:30 p.m ET/3:30 p.m. PT. The audience for the 2023 game is a relatively small rise from the 112.3 million viewers that watched 2022’s match between the Los Angeles Rams and the Cincinnati Bengals. Last year, audiences tuned in to NBC for the game, so Fox gets bragging rights for significantly beating its own viewership results from the last time airing the program in 2019. That game, Super Bowl LIV, took place in Miami and brought in 102 million viewers.
Super Bowl LVII
When it comes to digital statistics, Fox says that Super Bowl LVII had about 7 million streams. That makes it the most-streamed Super Bowl in history. That’s an 18% increase from last year’s super bowl, and a 103% increase from the last time Fox took the reigns in 2020. That year held 3.4 million streams. Fox Deportes aired the Spanish-language version of the Super Bowl. They set a record for the most-watched Super Bowl game in Spanish-language cable television history. 951,000 people watched, which is a 25% increase from Fox Deportes’ views from 2020. This year’s Super Bowl was also the most-watched non-soccer event to be viewed in Spanish-language cable history.
The NFL had an impressive set of ratings this season, so critics anticipated the impressive Super Bowl LVII numbers. The regular season that led up to the game held record-breaking numbers across Fox, NBC, and CBS. Last month, there were strong ratings for the NFC and ACF championship games. The telecast of the Chiefs vs. Bengals game was the most-watched NFL conference championship game in four years. Ratings were 11% higher than last year’s AFC title game, making it the most-watched TV Program on any network since Super Bowl LVI. This, of course, is no longer true. Super Bowl LVII now broke that record.
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