Global superstar J Balvin has released his highly anticipated 7th studio album, “Rayo.” This bold and electrifying addition to his discography takes listeners on a nostalgic yet innovative journey to his musical roots. Inspired by his early days of making music, “Rayo” captures Balvin’s youthful creativity and unfiltered passion, blending reggaeton with elements of electronic pop, dembow, Música Mexicana, and urban sounds.
“Rayo” is a testament to Balvin’s enduring love for music and his ability to reinvent himself while continually staying true to his origins. The album delivers a fresh yet familiar vibe that resonates with both longtime fans and new listeners.
The album’s highlight is the track “Doblexxo,” featuring Feid, accompanied by a futuristic music video. On “Gaga,” Balvin collaborates with Spanish phenom SAIKO for an infectious electronic number.
The album’s repertoire includes genre-bending collaborations such as “Stoker” with Música Mexicana icon Carin León and “Gato” featuring Spanish star Bad Gyal. Young, up-and-coming artists like Dei V, Quevedo, and Omar Courtz mingle with legends like Chencho Corleone and Zion, creating a sense of community.
By enlisting reggaeton hitmakers like Keityn, L.e.x.v.z., and DJ Luian, alongside rising stars Blessd, Luar La L, Ryan Castro, and YOVNGCHIMI, “Rayo” exemplifies Balvin’s commitment to elevating Latin music to its next era. The album is a vibrant celebration of music’s past, present, and future.
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